TechsPlace | The secret to becoming a secret blogger lies in scheduling your blog posts. Building a well-organized editorial calendar comes from planning which blog titles or topic will come out on a specific date. That way, you can maximize your time, skills, and resources. You produce more articles in less time to make your job of managing a blog a breeze.
Becoming an expert at something doesn’t happen overnight. You must lay out your materials, ideas, and work process. Moreover, you must assess your habits and tinker what with what works and what doesn’t. To guide you through the process, you can refer to several manuals on the Internet from the veterans of the blogosphere or digital marketing Philippines. You can also apply to the tips below to find out how to be organized and productive when running a blog.
How to Schedule Your Blog Posts
1. Use a calendar.
2. Plot the dates.
3. Power your productivity.
4. Become consistent.
5. Include guest posts.
6. Make a Plan B.
It’s best to go through the six steps one by one to see the difference between sticking to a process and not having one.
– Use a calendar
Any type of calendar is applicable, but choose the one you are comfortable use. You can rely on a journal to block significant dates and celebrations or an app as it includes reminders. There are also computer or laptop-based calendars, so there’s no reason for you not to have one. The calendar will be your tool to organize your writing and publishing content for your blog.
– Plot the dates
Start with appointments, occasions, and time off from work. Include tasks you must prioritize within the month or week to have an idea which days are free for your blogging. Next, insert your blogging times – a day for writing an another for publishing your post. Consider using two deadlines if you struggle with keeping up with your schedule.
Securing an ideal deadline on top of a date you can’t postpone provides flexibility during the writing stage. If something comes up along the way, you still have time to catch up on your research and editing. Even if you have leeway, you must configure your blogging schedule ahead of time. You can do it weekly, monthly or quarterly. When you plan between a span of months, you get to see the big picture regarding your blog. You see how it performs and where it’s headed.
– Power your productivity
Leave your audience at the end of their seats by keeping your blog alive. Try not to go on a writing vacation for extended periods. Preparing drafts or having 5-10 articles ready gives you content to publish even if you aren’t feeling your “muse.” Also, don’t be too hard on yourself when you can’t compose a piece on technical subjects. Allow yourself to use its creative juices and wander off your usual blog themes to retain your writing spirit.
– Become consistent
If you started posting three times per week, keep it that way. Don’t start off something only to stop halfway. Still, you must consider quality over quantity. Don’t sacrifice your brand and blog to accomplish the number of content you wish to release each week.
– Include guest posts
Adding guest post into your editorial calendar prevents burnout. At the same time, guest posting adds value to your blog as it attracts a different set of audience and provides valuable links which amplify your SEO efforts.
– Make a Plan B
Include different marketing strategies in your Plan B. You are not only writing and publishing content on your blog. You must also answer questions and attend to queries from the audience. Furthermore, you must utilize your social media channels to promote the posts on your blog. Active social media accounts can be your channel for damage control, but it won’t be the same for your blog.
If you got tangled in a situation, say getting sick or handling a project on the sidelines, you can refer your audience to your social media accounts to keep things going. You can also post tidbits of information, images from past trips or passion projects to inspire you to create content.
Still missing out on deadlines?
Life happens to everyone so try not to stress out about missing a post even if you follow the six steps. You may be a parent sending off three kids to school, a college student writing a paper, or a professional with a day job and a startup. Push through your blog agenda instead of skipping it altogether.