It’s not a new thing you’re hearing. Good marketers have been saying it over the years — design matters. Bad marketers often have a reputation for not being able to crack a ‘design’ or a ‘branding proposition’ that works. But why does it work? What makes good design an essential part of any business, big or small? What impact does it have? Or rather, how does lousy design affect both your reputation as a business along with growth? That’s a million-dollar question. Lucky for you, we’ve some answers. How do…
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