11 Top Social Media Sites to Consider for your Brand
TechsPlace | If you are planning to launch a brand anytime soon, consider marketing it on social platforms mandatory. Social media sites have a huge base of monthly users, and there are higher chances for you to get leads.
Here are the top 11 social media sites that you can use for marketing your brand. Remember, choosing the right ones in terms of the service or commodity type is very important.
Facebook is one of the top-ranking social sites having over 2.5 billion active users every month. Approximately 60 million businesses globally carry out business marketing on Facebook.
Marketing Conveniences of Facebook
You can regularly publish posts, images, videos, and polls concerned about your brand on the site. Facebook analytics also helps you track marketing performance. For marketing, you can take the help of Algorithms provided by the site.
Instagram Marketing is comparatively easy as you only have to upload photos and videos on the platform. However, Instagram business accounts are present where you can access the analytics easily.
Marketing Conveniences of Instagram
Apart from publishing informative photos and videos regarding the brand, you can also get good leads. Only your product should be relatable to the target mass. Instagram descriptions can become the best friends with business persons.
Pinterest is a business-centric social platform that has over 250 million monthly users. This site has a vast range of product portfolios, and people visit them frequently. You can get a lot of shopaholics on the site.
Marketing Convenience of Pinterest
Pinterest can help you make the photo gallery that you can present to the general users. You can also manipulate the audience quickly with any new product.
Twitter is a social site where people belonging to various fields and lifestyles are active. The MUA on the site is nearly 335 million. On Twitter, you can be quite formal regarding brand marketing. It can generate leads for businesses much faster than most other platforms.
Marketing Conveniences of Twitter
You can publish PPC ads on Twitter for targeted brand marketing. It also allows you to open a dedicated platform for customer communication. Retweeting, adding images and AV clips to posts can be easier for you. Chances for getting in touch with famous influencers boost up while being present on Twitter.
- Youtube
Creating a Youtube channel for brand marketing is one of the crucial things you can do. You can publish videos on the site and information, and a bit of entertainment as the audience gets engaged. As the number of subscribers on your channel increases, you can expect a boost in lead generation.
Marketing Conveniences of Youtube
Apart from publishing brand-related videos on the platform, you can also use this site for paid ads. Moreover, if the number of subscribers and views are high, your channel can be monetized. So, you can get extra profits with it too.
Whatsapp is a messaging app where people send text messages to one another. However, you can consider it as a social networking site as it is a dense web of a vast mass of people. Presently, the total number of users on Whatsapp is 1.6 billion.
Business conveniences of Whatsapp
Whatsapp Business is a different version of the app that enables you to run a small business. You need to create a group of customers. On the Whatsapp business account, you can present several commodities and share them with others easily.
- Viber
Viber is yet another messaging app majorly similar to Whatsapp. Although it has lesser users, the business conveniences that you can get from Viber are outstanding.
Business Conveniences of Viber
You can publish brand-related ads on Viber easily. All ads will be on a PPC basis. Viber links can be easily shared on multiple platforms, and you can get useful links. Viber provides you with the chance of running a miniature e-commerce site. You can even give away coupon codes to the customers.
Every business must have a LinkedIn account to help the owner get networks for the business owners. With the help of these links, they can develop the business in different ways. The best you can do is post about the needs and offers for your business. Expect the right people to connect with you.
- Messenger
Messenger is a chatting app connecting to Facebook. However, now it is an app of its own and has taken the shape of a social networking site. So, you can expect approximately 1.3 to 1.5 billion people using it globally.
Business Conveniences of Messenger
There are a lot of business conveniences of Messenger which can help you to automate the services. You can get a chance to add Chatbots and email bots on Messenger to communicate with the customers.
WeChat provides all the features that you get from Whatsapp. However, you can use this app if your target mass is present mainly in China or other Asian countries. You can expect to get leads real fast.
- Snapchat
Brand-related snaps can be easily posted with the help of Snapchat. You can get the desired audience exposure with the help of Snapchat. All you need to do is to track the audience who takes a screenshot of your snap.
Final Words
A business has multiple dimensions that work as pillars on which it works. You should not always choose multiple social sites to execute brand marketing. Your choice of social sites must be according to the type of audience related to your service or product.
Furthermore, choosing the right social site that has got the analytics tools is essential. These tools can help you to determine whether the marketing process is working correctly or not.
Taking the paid ad service will also depend on the type of commodity and the business owner’s affordability. You should spend a good time researching social media sites before making any decision.
Bhavik Soni is a Creative Writer at Auto Monkey. We provide an original analysis of the latest happenings in the social media industry. Connect with Latest Social Media Trends and News plus tips on Twitter, Facebook and other social tools on the web.
